TechNews reports that Amazon is preparing to revolutionize its Kindle e-reader range with the introduction of ACeP (Advanced Color ePaper) technology next year. This was revealed by Ming-Chi Kuo, an analyst at Tianfeng International Securities, and means that it is not an issue that can be easily ignored. Mr. Kuo is known for his highly accurate predictions and is well-respected in the technology industry.
Kuo expects Amazon to introduce 6-inch and 10-inch color Kindle e-readers with E Ink ACeP technology. The new color e-book reader he plans to complete by 2025. Unlike his existing E Ink Kaleido displays, the ACeP achieves stunning full color representation without the need for color filters. This allows you to improve saturation and contrast. Additionally, ACeP employs an oxide backplane, which ensures excellent responsiveness.
However, all of the cutting-edge features that ACeP display technology stands for mean it comes at a premium price compared to E Ink Kaleido and monochrome e-paper. This means ACeP display-enabled Kindle devices will be significantly more expensive than current models, which Kuo predicts will cost 40 to 60 percent more than monochrome e-paper.
Currently, the global market for color e-readers is expected to experience significant growth in 2024, accounting for 8% to 10% of the total e-reader market. This surge is being fueled by Rakuten Kobo and reMarkable's upcoming color models, which are expected to go into production in Q1 and Q3, respectively. Notably, reMarkable will feature his ACeP in his 12-inch model, further encouraging his aggressive push into Amazon's color e-reader in 2025.
The expected increase in color e-reader shipments from 2024 to 2025 highlights the critical role of enhanced reading experiences in driving structural changes in the market. I am. This trend not only benefits content publishers by promoting e-book sales, but also contributes to the sustained expansion of the global e-book reader market, which is expected to grow from 15 million units per year to 20 million units by 2025. It is predicted that it will reach that level.
Similarly, the electronic shelf label (ESL) market is undergoing a transformation due to increased demand from Walmart. E Ink, which originally planned to phase out production of three-color ESL by 2024, may accelerate this transition following Walmart's adoption of four-color ESL. This transition, scheduled to begin in late 2024, provides E Ink with an opportunity to promote quad-color ESL to other customers. Although the unit price of the 4-color ESL is estimated to be about 10% higher than his 3-color ESL, its enhanced specifications justify the investment.
Despite 2023 financial results highlighting challenges with transitioning to color technology, E Ink remains optimistic about e-paper applications in a variety of areas including e-readers, ESL, digital signage, and more doing. With ESL inventory expected to be fully depleted by the first quarter of 2024, E Ink is poised to take advantage of new opportunities in the market.
As I have a keen interest in technology, I always try to keep up to date with the latest developments in technology and gadgets. This includes smartphones and tablet devices, but also extends to AI and self-driving cars. The latter is my latest craze. Besides writing, I like watching videos, reading, listening to music, and trying out different recipes. Film is also a very interesting aspect for me and I will probably make a film sometime in the future.Email sovy@goodereader.com now
