BT Group and Broadpah, provideContent Delivery Network (CDN) companies, video streaming solutions for content providers and pay-TV operators around the world, are partnering on a new solution for live video streaming. Multicast-Assisted Unicast Delivery (MAUD) solutions enable more reliable, efficient, and sustainable live video streaming. Many major broadcasters and content companies are expected to pilot this breakthrough solution in 2024.
“As more live events move online or online-only, we're seeing a significant increase in traffic. MAUD is a revolutionary development in the way live video is distributed over the Internet. This improves the video streaming experience for viewers, delivers more reliable and consistent footage, and improves content delivery efficiency for broadcasters and video service providers. ” Howard Watson, Chief Security and Network Officer, BT Group, said: “We are very much looking forward to We have partnered with Broadpeak, a technology provider with a successful track record of innovation and deployment of multicast ABR, to leverage their technology as part of our MAUD solution. ”
Broadpeak is providing BT Group with components to build the world's first MAUD-enabled network, including nanoCDN mABR, a solution widely deployed around the world for video streaming. nanoCDN is integrated into BT Group's consumer smart hub routers and leverages multicast capabilities to group individual streams in the network core and then unicast them at the edge for use by player applications on end-user devices. Convert it again. MAUD allows video service providers to serve millions of viewers with a single stream, increasing content delivery efficiency and reducing costs for broadcasters, CDNs, and Internet service providers.
MAUD's unique architecture takes mABR a step further by seamlessly integrating with content providers' player applications, eliminating the need to modify customers' apps. MAUD uses up to 50% less bandwidth during peak events, reducing energy usage.By reducing the number of caches introduced. Efficient delivery of live video streaming also enables broadcasters and video service providers to deliver a higher quality experience.
“We are very pleased to support BT Group as they launch such an impressive live video streaming initiative.” Jacques Le Manc, CEO of Broadpeak. “MAUD is a game-changer for broadcasters and video service providers, addressing key requirements such as improving video quality, simplifying content delivery, and increasing sustainability.”
