IHG Hotels & Resorts, one of the world's leading hotel companies, and Google Cloud today announced an expanded partnership to power new customer experiences within the IHG One Rewards mobile app. Powered by Google Cloud technology, IHG is introducing AI-powered ways for guests to easily plan their next vacation directly in the IHG One Rewards mobile app, among a series of new features launching in late 2024. Start your generative trip planning feature. A more dynamic digital guest experience.
By working with Google Cloud as an AI innovation partner, we are working to make travel planning easier and more interactive for prospective travelers. Our customized travel planner uses his GenAI to help you find your destination among his 6,000+ IHG hotels in over 100 countries and 19 brands.. Guests will soon be able to use the IHG One Rewards mobile app as a true mobile travel companion to create complete itineraries and book hotels with just a few taps. Jolie Fleming, Chief Product and Technology Officer, IHG Hotels & Resorts
With IHG's Travel Planner, guests can make a wide range of requests, including “What are 4 late night dinner options near InterContinental London Park Lane?” and “Is Kimpton Shinjuku Hotel in Tokyo pet-friendly?” You can get recommendations and ideas for both and subtle requests. Go to “Jazz Shows Near Holiday Inn Express Manhattan Times Square South on the Weekend of October 12th”th?”Additional features will begin in the coming months after Travel Planner launches.
Investments in the IHG One Rewards mobile app and technology that support IHG's loyalty program are a key part of IHG's efforts to increase customer loyalty and engagement, and by working with Google Cloud, the company is delivering This will allow you to quickly deploy new features. Travel Planner is developed using Vertex AI, Google Cloud's AI platform, and Google's Gemini model.
IHG is not only reimagining how people travel, but also how they interact with brands. This generative AI implementation combines Google's technical expertise with IHG's commitment to service and raises the bar for the hospitality industry to think about guest digital experiences. Thomas Kurian, CEO of Google Cloud
Google Cloud became IHG's cloud provider in 2022, and IHG migrated components of its data to BigQuery, a fully managed serverless data warehouse. IHG chose Google Cloud's AI technology for its upcoming Trip Planner feature because of Google Cloud's suite of AI technologies that will allow IHG to grow and Google's consumer products and services that will enable opportunities to create personalized services. based on a variety of factors, including its extensive ecosystem. An experience for travelers. IHG continues to explore how safe innovations can drive greater return on investment for hotel owners and a better experience for guests.
Google Cloud's approach to cybersecurity, data governance, and privacy allows IHG to maintain control of its data, ensuring data and applications meet compliance and security standards, which are key priorities for IHG . Additionally, Google Cloud's responsible and ethical approach to generative AI also means IHG has access to tools that allow it to directly review the appropriateness and accuracy of model responses. This access allows IHG to leverage Google's models to tune and update applications to ensure optimal performance.
Download the IHG One Rewards app to explore IHG Hotels & Resorts' global brands and book your next stay.