instacart and Related wholesale producers (AWG) expands its partnership to provide e-commerce and same-day delivery solutions to AWG member retailers.
This expanded collaboration will simplify access for members to Instacart's grocery technology suite, including smart carts powered by artificial intelligence (AI). caper cartBoth companies announced on Monday (March 25th). press release.
More than 800 AWG members are already using Instacart. The newly expanded partnership will further simplify access to his 2,300 member locations, according to the release.
“We've seen Instacart bring tremendous value to many local independent grocers, enabling innovation, growth and deeper customer engagement.” shelley mooresaid AWG's Chief Information Officer in a release. “That's why we're partnering to streamline access to the technology and services our retail partners need to grow through our proven e-commerce services.”
Instacart's online shopping and delivery service allows grocery store customers to visit Instacart. Website Download the mobile app, select a city and store, add items to your online grocery cart, and Instacart shoppers will select and deliver those items to you, according to the release.
Other Instacart products available to grocers include in-store technology solutions like Caper Carts, according to the release. These smart carts use computer vision and AI to identify products as they are placed in the cart, allowing customers to bag items while shopping, pay from anywhere in the store, and personalize their purchases. You will have access to the latest promotions and discounts.
“Our joint effort with AWG is more than just a partnership. It is a dedicated effort to help independent grocers navigate the digital landscape.” Nick Nikitasgeneral manager of Instacart's local independent grocery stores, and Rosiesaid in a release.
Instacart is connected storewhich integrates a retailer's physical presence and digital channels to deliver smarter data insights and more efficient service. Fiji Simosaid Instacart's CEO in a letter to shareholders in February.
PYMNTS Intelligence reports that many grocery store is introducing new digital technology into its in-store experience to capture data about shoppers' in-store behavior.
For example, “50% of grocery stores have innovated the ability to track customer purchase history across all channels.”Big Retailer’s Innovation Mission: Convenience and Personalization”, PYMNTS Intelligence and ACI's global collaboration.
