TechTarget was also named a finalist for Best Marketing Solution and Customer Success Team of the Year
Newton, Massachusetts, May 22, 2024–(BUSINESS WIRE)–TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services, today announced that its BrightTALK™ platform has won the 2024 SIIA CODiE™ Award for Best Event. We announced that we have won the Technology Solution award. In addition, the company was named a finalist in the Best Marketing Solution and Customer Success Team of the Year contests. The prestigious CODiE Awards, sponsored by the Software & Information Industry Association (SIIA), recognize companies that manufacture the most innovative business technology products in the country and around the world. TechTarget's Priority Engine™ is a 2023 Best Marketing Solution winner and has been a winner or finalist in multiple categories for seven consecutive years. TechTarget won his Customer Success Team of Year award for 2022. This is the company's first award in the Best Event Technology Solution category.
TechTarget's BrightTALK is the largest opt-in B2B audience network and leading solution for intent data and demand generation for B2B webinars and virtual events today. BrightTALK provides marketers with a powerful toolkit to create, host and amplify events and webinars on their own websites using native embed and channel technology, connecting directly to an audience of 32 million experts through built-in AI recommendations and paid lead campaigns. The platform leverages industry-leading FastReg registration technology to deliver precise intent and engagement signals to help enterprise technology sales and marketing teams achieve unprecedented success with their events.
said Michael Cotoia, CEO of TechTarget. “BrightTALK is unique in the industry. Our audience-first model allows our customers to not only leverage an innovative platform, but also leverage their own powerful intent data sources and active demand. We help our customers achieve unprecedented engagement and breakthrough success virtually with events and webinars. ”
The SIIA CODiE Awards have been recognizing product excellence for nearly 40 years and are the industry's only peer-reviewed awards program. This year, more than 40 awards were presented for products and services deployed specifically for B2B software, information and media companies. TechTarget joins other key companies recognized at this year's awards, including Solarwinds, NETSCOUT, Veeam, HCLTech and Wolters Kluwer.
“The winners of the 2024 Business Technology CODiE Awards continue CODiE's prestigious tradition of recognizing the most effective and impactful applications, services and products in the business technology space. We take great pride in recognizing this year's winners – outstanding companies! Congratulations to all of this year's CODiE Awards winners!” said SIIA President Chris Mohr.
To learn more about TechTarget's BrightTALK, click here
About CODiE Awards
The SIIA CODiE Awards is the only peer-reviewed program showcasing the best products and services in business and education technology. Thousands of products, services and solutions have been recognized for achieving excellence since 1986. Learn more at siia.net/CODiE.
About TechTarget
TechTarget (Nasdaq: TTGT) is a global leader in intent-to-purchase marketing and sales services that deliver business impact to enterprise technology companies. TechTarget researches enterprise information technology needs by creating rich, high-quality editorial content across 150 highly targeted technology-focused websites and over 1,000 channels. Attracting and nurturing a community of buyers. By understanding the content consumption behavior of these buyers, TechTarget creates purchase intent insights that drive efficient and effective marketing and sales efforts for clients around the world.
TechTarget has offices in Boston, London, Munich, New York, Paris, Singapore and Sydney. For more information, visit techtarget.com and follow us on LinkedIn.
(C) 2024 TechTarget, Inc. All rights reserved. TechTarget and the TechTarget logo are registered trademarks, and BrightTALK and Priority Engine are trademarks of TechTarget. All other trademarks are the property of their respective owners.
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Media inquiries
Garrett Mann
Vice President of Corporate Communications
Tech Target Co., Ltd.
617-431-9371
gmann@techtarget.com
