World Wildlife Day is celebrated on March 3 every year. It was established by the United Nations General Assembly (UNGA) in 2013 to recognize the unique role and contribution of wildlife to humans and the planet.

This date was chosen to commemorate the signing of the Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES) on March 3, 1973. The Convention plays a vital role in protecting species from extinction through international trade.

Digital innovation in wildlife conservation

Every year, World Wildlife Day is celebrated with themes that highlight the importance of different aspects of wildlife conservation. For example, themes focus on sustaining all life on Earth, marine life, and big cats.

In an innovative drive towards a more inclusive and technology-driven future, the World Wildlife Day 2024 theme, “Connecting people and the planet: Exploring digital innovation in wildlife conservation”, is a combination of digital advances and Set an ambitious agenda to close the gap between wildlife conservation efforts. .

This initiative highlights the vital role that digital conservation technologies and services can play in promoting sustainable wildlife trade, ensuring regulatory compliance, and promoting harmonious coexistence between humans and wildlife for current and future generations. The aim is to raise awareness about the role. At a time when the digital revolution is reshaping the global connectivity landscape, this theme highlights the urgent need for universal access to digital tools and knowledge.

digital divide

Despite progress in expanding global internet access, with 66% of the world's population now online, a significant digital divide still exists. Approximately 2.7 billion people remain disconnected. This disparity is particularly pronounced in least developed and landlocked countries, where only 36% of the population has access to the internet.

Furthermore, women and young people frequently encounter barriers in accessing the internet and acquiring the digital skills needed for employment, highlighting the multiple challenges of achieving digital equity.

Achieving universal digital inclusion by 2030

The advent of technological innovation has revolutionized wildlife conservation, making research, communication, tracking, and DNA analysis more efficient and accurate. These advances have the potential to greatly enhance our understanding and protection of wildlife.

However, the benefits of these technologies are not available to everyone, and their application may lead to environmental degradation and unsustainable practices. Addressing these challenges is critical to realizing the goal of universal digital inclusion by 2030 and ensuring that technological advances contribute to conservation efforts.

Why is wildlife conservation important?

The protection of wild animals and their habitats is essential not only to the intrinsic value of nature, but also to the health, economy, and well-being of human society. Conservation efforts aim to protect endangered species and their habitats so that future generations can continue to benefit from Earth's natural heritage. The main reasons why wildlife is so important are:


Wild animals contribute to the biodiversity of ecosystems. Biodiversity is essential to ecosystem stability and resilience, enabling ecosystems to recover from disturbance, resist disease, and adapt to change. Each species, no matter how small, plays a role in an ecosystem and contributes to the complex interdependencies that sustain life.

ecosystem services

Wild animals provide a variety of ecosystem services essential to human survival. These include pollinating crops, controlling pests and diseases, purifying air and water, and regulating climate. For example, bees and other insects pollinate plants, leading to the production of fruits, vegetables, and nuts. Birds and bats help control insect populations. Forests, which are home to wild animals, absorb carbon dioxide and produce oxygen.

Economic benefits of wildlife

Wildlife and natural habitats attract tourists and contribute to the economy through ecotourism and outdoor recreation. In many parts of the world, wildlife-based tourism is a major source of income and employment. In addition, wild animals are a source of a variety of products such as food, medicines, and materials.

Cultural and recreational value

Wild animals have important cultural, spiritual and recreational value for many people. It inspires art, folklore and religious beliefs. Recreational activities such as bird watching, hiking, and wildlife photography provide people with opportunities to connect with nature, reduce stress, and improve mental health.

Scientific research on wild animals

Wild animals are an invaluable resource for scientific research and contribute to the understanding of biology, ecology, and medicine. Studying wildlife and ecosystems helps scientists develop new medicines, understand environmental change, and find solutions to conservation challenges. Educational programs focused on wildlife conservation can foster a sense of environmental responsibility in people of all ages.

Global biodiversity crisis

The ongoing biodiversity crisis is a major environmental problem characterized by rapid species decline and ecosystem degradation around the world. This crisis is primarily caused by human activities such as habitat destruction, pollution, overexploitation of resources, introduction of invasive species, and climate change.

The effects of biodiversity loss are profound, affecting ecosystem services essential to human survival, including food security, water purification, disease regulation, and climate stabilization. Several important points highlight the seriousness of the biodiversity crisis.

extinction rate

The current rate of species extinction is estimated to be hundreds of times higher than the natural background rate, with many species becoming extinct before they are discovered.

habitat loss

Agricultural expansion, urban development, deforestation, and other land use changes lead to significant habitat destruction and are the main causes of biodiversity loss.

climate change

Climate change exacerbates the crisis by altering habitats and species distributions, making it harder for many species to survive.


Many species are declining around the world due to overhunting, hunting, and poaching.


Pollution from chemicals, plastics and other waste contaminates ecosystems on land and in water, impacting both wildlife and their habitats.

alien species

When exotic species are introduced into new environments, they can disrupt local ecosystems and threaten native species.

Efforts to combat this crisis include conservation programs, the establishment of protected areas, sustainable resource management practices, and international agreements such as the Convention on Biological Diversity (CBD). Addressing the biodiversity crisis requires global cooperation as well as local action to reduce human impacts on the environment.

World Wildlife Day 2024

By highlighting the intersection of digital innovation and wildlife conservation, World Wildlife Day 2024 will focus on how we can use technology to protect the natural world while ensuring that the benefits of the digital age are shared by all. It encourages us to think about how we can use it to our advantage. It's time to envision a future where digital connectivity equitably serves both people and the planet.

World Wildlife Day is about connecting people with nature and inspiring action towards plants and animals every day of the year. For information on how to get involved, visit

Share your wildlife with #WWD2024

#Connecting people and the earth


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